THREADS
WWF
3D ANIMATION COMMERCIAL . 1 MIN
Like these threadlike figures, we are all connected on the same planet—a message as simple as it is powerful from the WWF foundation.
ANIMATED AD CAMPAIGN
To celebrate its 50th anniversary, the renowned non-governmental organisation WWF Mexico (World Wide Fund for Nature) asked director Mato Atom and animation studio Troublemakers to create a special campaign. At a time of climate change and unprecedented environmental disasters, WWF wanted to illustrate the interdependence of life forms on Earth. The film uses the metaphor of threads to remind us that ‘we are all connected’.
Gallery
Presse
Credits
- Client
- World Wide Fund
- Production Company
- TROUBLEMAKERS
- Director
- Mato Atom
- Producer
- James Hagger
- Production Assistant
- Melanie Aguilar Fauconnier
- Post Production
- Digital District
- Post Production
- Peggy Taverne
- Creative Director
- Victor Alvarado
- Creative Director
- Fernando Carrera
- SFX
- Thomas Marqué
- Rendering
- Kevin Cordier-Royer
- 3D Animation
- Romauld Caudroit
- Modeling
- Jimmy Cavé
- Modeling
- Kevin Monthureux
- Lighting & Render
- Nicolas Belin
- Compositing & Flame
- Sefi Boutella
- Flame Assistant
- Amandine Moulinet
- General Director
- David Danesi
- Music
- Human
- Agency
- Ogilvy Mexico
Awards
-
D&D Awards - Animation Film Craft
In Book
2012 -
Cannes Lion - Fundraising & Appeals
Shortlist
2011 -
Ad Star
Finalist
-
Siggraph Asia - Computer Animation
Shortlist