COLORS

LOUIS VUITTON

COMMERCIAL . 1 MIN

An elegant silhouette moves through the night of the Palais Royal. And wherever she passes, colour explodes against a monochrome world. Luminous trails print on the cobblestones, reflections spread across the columns. An object becomes a chromatic signature. A woman becomes a visual language.

COLORS COMMERCIAL . 1 MIN

COMMERICAL

Night at the Palais Royal. A woman moves through the arcades, Alma bag in hand. And wherever she passes, colour explodes. Luminous trails print themselves on the cobblestones, reflections spread across the columns, and the Louvre pyramid lights up in an animated gradient of the seventeen colours of the range. Directed by Nieto for Louis Vuitton, Colors is an interactive and visionary film, where the bag is no longer an object but a chromatic signature that transforms the entire space.

CREDITS

Client
Louis Vuitton
Production
Troublemakers
Director
Nieto
Producer
James Hagger
Creative Director
Kurt Novack
Artistic Director
David Aronson
Artistic Director
Juri Zaech
Production Assistant
Matthieu Ponchel
Editor
Emeric Montagnese
Post production
Digital District
Post-producer
Peggy Tavene
Agence
Ogilvy One Paris

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