LIVE NOW

HYATT

COMMERCIAL . 1 MIN

After two years of pandemic, hospitality reinvents itself around one simple idea: the senses. Touch, hearing, smell, sight, gathered under the ASMR concept. An experience that redefines what it truly means to take care of yourself, in the softness of the present.

LIVE NOW COMMERCIAL . 1 MIN

BRAND CONTENT

For two years, travelling was a challenge. Everyone had retreated home. In this post-pandemic context, World of Hyatt chose to rethink what hospitality truly means: no longer travelling far, but being fully present in the moment. Touch, hearing, smell, sight, gathered under the ASMR concept, the senses become the language of this new campaign. Produced by Troublemakers, Live Now is a reminder of how precious it is to take care of yourself, together, in the softness of the present.

Credits

Client
HYATT
Production
Troublemakers
Directors
Michel & Nico
Producer
James Hagger
Associate Director
Alice Hagger
Assistant Director
Hortense Cartier
1st Assistant Director
Renaud Alcalde
2nd Assistant Director
Guillaume Leuillet
Director of Photography
Jaime Felui-Torres
Photographer
Clement Lefer
Sound engineer
Guillaume Ravenel
Editor
Manuel Coutant
Colorist
Muriel Archambaud
Line Producer
Maxime Herve
Art Director
Esther Pottier
Assistant Art Director
Camille Laading

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