LIVE NOW
HYATT
COMMERCIAL . 1 MIN
After two years of pandemic, hospitality reinvents itself around one simple idea: the senses. Touch, hearing, smell, sight, gathered under the ASMR concept. An experience that redefines what it truly means to take care of yourself, in the softness of the present.
BRAND CONTENT
For two years, travelling was a challenge. Everyone had retreated home. In this post-pandemic context, World of Hyatt chose to rethink what hospitality truly means: no longer travelling far, but being fully present in the moment. Touch, hearing, smell, sight, gathered under the ASMR concept, the senses become the language of this new campaign. Produced by Troublemakers, Live Now is a reminder of how precious it is to take care of yourself, together, in the softness of the present.
GALLERY
Behind the scenes
Credits
- Client
- HYATT
- Production
- Troublemakers
- Directors
- Michel & Nico
- Producer
- James Hagger
- Associate Director
- Alice Hagger
- Assistant Director
- Hortense Cartier
- 1st Assistant Director
- Renaud Alcalde
- 2nd Assistant Director
- Guillaume Leuillet
- Director of Photography
- Jaime Felui-Torres
- Photographer
- Clement Lefer
- Sound engineer
- Guillaume Ravenel
- Editor
- Manuel Coutant
- Colorist
- Muriel Archambaud
- Line Producer
- Maxime Herve
- Art Director
- Esther Pottier
- Assistant Art Director
- Camille Laading