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Director
Douglas Bowden
The task was to create a short reveal film for the new Audi E-Tron GT RS. Douglas Bowden wanted to explore what happens in the moment when an object is revealed, and how the process of revealing an object can inform the entire aesthetic.
He developed a technique that allowed these reveal moments to produce new forms that absorbs and creates new energy. He was then able to capture unique, graceful and intriguing moments found within the changing states.